Reuters is reporting that President-elect Donald Trump is expected to name Andy Puzder as the Labor Secretary. Puzder is the CEO of CKE Restaurants Inc, which operates the Carl’s Jr. and Hardee’s fast-food chains. You may know Carl’s Jr. best from their provocative ads featuring the most beautiful models on the planet eating a juicy burger.
Much like Trump, Puzder is outspoken, patriotic, and loves beautiful women.
“I like our ads. I like beautiful women eating burgers in bikinis. I think it’s very American,” he told Entrprenuer.com last year. “I used to hear, brands take on the personality of the CEO. And I rarely thought that was true, but I think this one, in this case, it kind of did take on my personality.”
Also like his new boss, Puzder is not afraid of controversy.
“If you don’t complain, I go to the head of marketing and say, ‘What’s wrong with our ads?'” the Carl’s Jr. CEO said. “Those complaints aren’t necessarily bad for us. What you look at is, you look at sales. And, our sales go up.”
