Candy bars rule. This is a fact. I’m down for any candy bar at any time, but what Hershey’s is doing to their candy is rather eye-raising. The confections company is celebrating popular summer vacation states with their very own signature flavor of a Hershey’s classic. That includes a BBQ candy bar. Yes, you read that correctly, a BBQ candy bar.
The Hershey Company announced a nationwide rollout of special editions of their most popular candy – Kit Kat, Reese’s, Hershey’s Kisses, Twizzlers, and PayDay. The marketing promotion is titled “Taste of America.” Six states will be honored with their very own candy bar – California, Georgia, New York, Hawaii, Texas, and Florida.
California receives a strawberry-flavored Kit Kat, to celebrate the California Strawberry Festival.
The Peach State gets a honey-roasted peanut butter Reese’s because Georgia grows about 42% of all U.S. peanuts.
New York is honored with a cherry cheesecake version of Hershey’s chocolate bar.
Hawaii gets coconut and almond-flavored Hershey’s Kisses because macadamia nuts are too expensive I surmise.
Hershey’s couldn’t make a flavor that tasted like the crimes committed by “Florida Man,” so the Sunshine State gets two different Twizzler flavors: key lime pie and orange cream pop.
Hershey’s celebrates the state of Texas with a BBQ-flavored PayDay. The nutty candy will “combine the tang of bold BBQ-seasoned peanuts surrounding a chewy caramel center for a unique, Texas-inspired flavor.”
So are you down with a barbecue-flavored candy bar?
[Mashable]