Cheetos is coming at Kraft for the Mac and Cheese throne.
Last month Pepsico CFO Hugh Johnston announced they were making the Cheetos mac and cheese due to the rise of sales of pre-packaged food during the pandemic.
Via Yahoo Finance
“We’ve announced we’re actually getting into the mac and cheese business.
But we’re going to do it in a PepsiCo way. It’s going to be Cheetos mac and cheese with the comfort that Cheetos brings,” PepsiCo CFO Hugh Johnston said on Yahoo Finance’s The First Trade.Cheetos mac and cheese comes as PepsiCo (PEP) continues to study new consumer behaviors brought on by the COVID-19 pandemic. The pandemic has led to a great re-birth of legendary packaged goods that had started to fall out of favor due to health concerns.
According to CandyHunting, Walmart is now carrying the Cheetos Mac and Cheese and there are three flavors available: Bold & Cheesy, Flamin’ Hot, and Cheddar Jalapeño.
— Candy Hunting (@CandyHunting) August 4, 2020
The Internet seemed pretty hyped about Cheetos Mac ‘N Cheese but the verdict is still out on if it’s good or not.
— Content Creator (@TheBoulNate) August 4, 2020
— Bruce Brewster (@KBrews_Clues) August 4, 2020
— Husker Mike (@GBRTalk) August 4, 2020
— Douglas Doble (@_doughbull_) August 4, 2020